Fender

One of the largest Fender dealers in Australia!

Fender, starting in 1946, can safely say that it has rocked music worldwide. Its globally known guitars like the Stratocaster and Telecaster and Precision Bass guitars were at the beginning of the rock revolution. Fender has fashioned genre after genre with its now iconic sound and looks.

Fenders rich history and decades of development give their guitars the sound, feel and quality that collectors, world-famous musicians, and beginners all cherish.

Fender introduced the Telecaster in the 1950s. It was the first Spanish style, solid body electric guitar to be mass produced. It was a tough sell as it was so innovative that people were wary of the new sound!

 In 1954, the Fender Stratocaster was born. Fender, heeding advancements in technology and feedback from musicians developed the Strat to be more comfortable with a slimmer body. They gave easier access to the higher frets with the bottom cut-away, and its three single coiled pickups offered more tones and sounds.

61 years on from now the Strat is the shape of a guitar most people would draw if asked to sketch an electric guitar. A simple search online will bring up pages and pages of praise for the Strat.

Fender now supplies and owns a large amount of musical instrument and equipment brands.

We are one of the largest dealers in Australia for all Fender guitars - you are bound to find the one you love! Come on in and try our range our range in store or simply order online! If you don't see the Fender product you're looking for, just contact us - if it's still in production, chances are we can source it for you!